M-Paper - A digital Newstand

While print media in the West is feeling the pressure of having to compete for readers and ad revenue from all sorts of online sources, in Africa the situation is slightly different. People here still trust newspapers more than online platforms to deliver the news. But infrastructure problems have always made it difficult to distribute newspapers in a timely fashion beyond the country’s urban centers. On top of that, a reluctance to embrace digital tools has meant that the online presence of most newspapers is either severely limited or non-existent altogether. So as soon as mobile emerged as the primary mode for people to access and consume information, it was inevitable that someone would leverage the platform to distribute content.

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Problem Definition

Infrastructure problems have always made it difficult to distribute newspapers in a timely fashion beyond the country’s urban centers. On top of that, a reluctance to embrace digital tools has meant that the online presence of most newspapers is either severely limited or non-existent altogether.  

Solution Implemented

M-Paper provides an easy way to read high-quality newspaper and magazine issues from cover to cover on the go! Download and read online and offline. We’re creating a sustainable future for African journalism. M-Paper has implemented a solution for publishers, to help build a profitable future for quality content.  


Market Reach/Traction

M-Paper has obtained over 100,000 installations since going live. With over 200K registred accounts and 5k daily active users.

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